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What sets the new generation of social entrepreneurs apart? We speak with a sustainable business consultant and three Bay Area entrepreneurs motivated by environmental concerns and social equity. Host: Michael Krasny Guests:
Eric Grossberg, co-founder and CEO of Brilliant Earth, an ethical diamond jeweler offering conflict-free diamonds
John Elkington, co-author of "The Power of Unreasonable People: How Social Entrepreneurs Create Markets that Change the World" and co-founder and chief entrepreneur of SustainAbility, an international consulting firm
Matt Flannery, co-founder and CEO of Kiva.org, a person-to-person micro-lending website which empowers individuals to lend directly to unique entrepreneurs in the developing world
Stephanie Bernstein, founder and CEO of To-Go Ware which makes re-usable food and beverage containers and other products