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From the Archives: Jonah Lehrer

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 (poptech/Flickr)

Boosting creativity is not a magical process, says journalist Jonah Lehrer. In his book, “Imagine: How Creativity Works,” Lehrer explores different thought processes — such as productive daydreaming — that anyone can use to foster creativity. He also debunks the myth that creativity is a gift only possessed by the few.

Guests:

Jonah Lehrer, editor at large for Seed Magazine and author of books including "Imagine: How Creativity Works" and "How We Decide"

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